Media Skills Training, General media skills, Media relations —
15 February 2024 by Adam Fisher
Are positive stories newsworthy?
Why is the media coverage so often dominated by negative news? It’s a question often asked by delegates during our media training courses. We’ve all seen examples of negative stories going almost…
leadership communication, General media skills —
29 August 2023 by Adam Fisher
How leaders can develop strong verbal communication skills
“You can have brilliant ideas, but if you can’t get them across, your ideas won’t get you anywhere.” The words of Lee Iacocca, the visionary car executive, who led both Ford and Chrysler. They were…
General media skills —
10 August 2023 by Adam Fisher
Guide to op-eds: How can you write one that gets published and grabs attention?
Everyday publications print articles by guest writers. Often referred to as an op-ed, they offer a brilliant way to showcase your expertise and thought leadership and raise your organisation's…
